Yongjia World Trade Centre


Wenzhou, China, 2013

UNStudio’s competition design for the new Yongjia World Trade Centre in Wenzhou presents a green neighbourhood in the sky which combines three main aspects of trade and business, a diverse program mix and an accessible public landscape. The notion of precious objects on a tray drives the main design concept, where the continuous podium landscape occupies the entire site and serves as a tray-like, green plain for the towers. The composition of the towers will interweave with its surroundings, yet will remain recognisable as a family of objects.
On the tower scale ‘frames’ underline the concept of neighbourhoods in the sky which create unique locations with distinct identities. Where these frames overlap the so-called ‘Eyes’ are located. These are commonly used spaces such as sky gardens and lounges for use by residents, or social gathering places for office areas that afford the best views towards the river and Wenzhou city centre.
The World Trade Centre will create a new image for the WTC brand and will become a unique symbol for the new riverside city of Wenzhou. The functional shift of the WTC area - from a business and financial district to a mixed-use development which includes cultural and recreational facilities and a high percentage of residential properties - will create a forward-looking and sustainable city district that has all the components needed to support economic growth whilst propelling social connectivity and local identity.


Client: Shanghai World Trade (Shanghai) Holdings Group
Location: Wenzhou, China
Building surface: 650,000 m2
Building site: 4 plots total 154,900 m2, the developable area is 111,237 m2
Programme: Towers with Offices, Residential and Hotel, Podium with Retail and cultural functions
Status: Competition 1st prize


Ben van Berkel, Astrid Piber with Hannes Pfau, Ger Gijzen, Juliane Maier, Martin Zangerl and Sontaya Bluangtook, Amanda Chan, Albert Gnodde, Jan Kokol, Patrik Noome, Mo Lai, Jan Rehders, René Rijkers, Stefano Rocchetti, Shuang Zhang

Landscape consultant: Loos van Vliet: Martine van Vliet, Sabine van Ruijven, Patrycja Bukarowicz, Alessandro Solci, Katarina Brandt
Structure consultant: ARUP Shanghai: Andrew Luong, Qi-Ming Kong, Anthony Buckey-Thorp
Sustainability consultant: ARUP Hong Kong: Wing Ho, Tony Lam, Vincent Cheng

Visualisation 1, 2, 3: moka-studio