News - 27 April 2019

Shanghai Xintiandi Plaza wins Chinese Real Estate & Design Award 2019

Shanghai Xintiandi Plaza, designed by UNStudio, has been awarded the Merit Award for Urban Renewal Real Estate Project at the Chinese Real Estate & Design Award (CREDAWARD) 2019. Hannes Pfau joined the ceremony, which was held on 27th April at Kerry Hotel Pudong Shanghai, and celebrated this grand event of the industry.

CREDAWARD aims to recognise excellent architectural projects for the industry, the city and the society as a whole from the real estate perspective.

Xintiandi Plaza is located in the heart of Shanghai, along the well-known Huai Hai Road, and functions as an entrance gate to the buzzing Xintiandi area. Xintiandi Plaza transformed the original Pacific Department Store into a new vertical urban retail center in the heart of Shanghai and serves as the gateway to the Xintiandi area, enabling a fusion of modern lifestyle and traditional outdoor street life characteristics and providing a lifestyle destination for Shanghai’s young professionals.

The idea of undulating bands defines the building and determines the breakdown of the volume. These bands further create terraces and connect to the plaza and the street level. The interior organsation responds to the facade and is visible from the street creating a landscape of different experiences, blurring the boundaries between the inside and outside space.