The concept for the interior organization of this luxurious shopping center reacts to the ambition to develop a store on several floors with multiple access points. Therefore the central circulation space is designed as a continuous floor space merging in to one vertical void. The geometric principle of the vertical void space is the allocation of the elements of vertical circulation around the central zone of the store.
In synchronization with the rotation of the facade geometry the sets of escalators spiral upwards to the tenth level and connect with the two basement levels. Through the vertical void customers have clear sight lines, with views of the shop facades and activities around this public void. The vertical space also acts as a way-finding instrument and as an orientation point.
UNStudio Ben van Berkel, Caroline Bos, Astrid Piber with Ger Gijzen, Christian Veddeler, Mirko Bergmann, Albert Gnodde, Sebastian Schott, Freddy Koelemeijer, Katja Groeger, Jirka Bars, Andreas Brink, Simon Kortemeier, Shu Yan Chan