:format(webp))
:format(webp))
Samsung Galaxy Studio
2015
:format(webp))
The Samsung Galaxy Studio at the Rio 2016 Olympic Games, designed following an international competition, aimed to create an immersive visitor experience that reflected Samsung’s brand philosophy and celebrated the Olympic spirit. Located at the Olympic Park Pavilion, the studio was designed to enable visitors to create, capture, and share their experiences while engaging with the excitement of the Games.
Key information
Client
Samsung Electronics, IT & Mobile Division (Seoul, Korea)
Location
Brazil
Status
Completed
Sectors
Leisure and Hospitality
Cultural
Services
Architecture
Experience
Programmes
Main Samsung showcase at the Olympic Park, incorporating design elements from Samsung Galaxy brand philosophy. Main Exhibition Spaces include Product Experience Zone, Brand Experience Zone, Retail Sales Lounge, and VR 4D Experience
Building surfacae
1,200 m2
Building site
1,000 m2